Publishing Process – 3 keys to success

So you’re wanting to write your first book – or perhaps you’ve been frustrated with something that happened when you published your previous book…

Here is what every author needs to know about publishing a book, and it may not be what you are expecting to hear. Having a successful book project is not about ensure any one specific task is done well or execute professionally – it about the overall Publishing Process, and knowing the 3 keys to success:

  1. Knowing there is a Publishing Process
  2. Ensuring you are using one
  3. Choosing the right process for your book

I read a lot of articles and blog posts which attempt to focus authors solely on the merits of hiring the right editor – but this can still lead to an unsuccessful publishing experience. Start by looking at the overall Publishing Process. This ensures, once you’ve selected a good process, that you don’t miss critical steps that can impact design, accuracy, marketing opportunities, and cost savings. This is absolutely critical for publishing success. I have seen too many authors make critical errors, by not knowing the sequence and timing within a book project – often leading to unnecessary additional costs, re-work, or missed sales & marketing opportunities.

So it boils down to step #3, choosing the right process.  Of course this will mean doing your due-diligence on the people/company that you choose to help you. You can read my earlier post here, on what you should look for, as an example, in publishing assistance. Think of it as “self-publishing with guidance and expertise.”

Think of it as “self-publishing with guidance and expertise.”

So, acquiring this help means that you still own and control everything (and get to keep your profits). Here’s a quick checklist for author’s and what they should expect to be involved with, as a minimum, during their book project.  This will help in your preparations.

Publishing Process - 2 author checklist

To set the stage, the following diagram is a simplified overview of the Publishing Process.  Keep in mind that there are many execution steps underneath this overview, and it’s in these details that our book project will be everything you want and expect it to be. Enjoy the process, love the experience, and inspire others with your message.

Publishing Process FlowIf you have any questions or would like to learn more about the MPS Publishing Process, don’t hesitate to contact us directly.

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