From Author To Entrepreneur: How to turn your knowledge into multimedia products

From Author To Entrepreneur: How to turn your knowledge into multimedia products

IP products

Advertisements

“Packaging” Public Speakers

Motivational Speakers, Life Skills Coaches, Professional Seminar Speakers, and all entrepreneurs who delivery their message live – can enhance their business, professional image and credibility by being properly “packaged.”

What is “packaging?” It is taking the intellectual property (IP) of an individual and presenting it in an engaging, memorable, repeatable and exciting physical package – creating a brand and consistent message to the public world. This not only covers the actual content, or IP, it is also includes various mediums of delivery (print, web, social media, audio, video).

Motivated Publishing Studios originally started it’s business by helping public speakers publish their first book, by taking their speaking content and creating a valuable manuscript for a book. The essentially becomes the speaker’s calling card – giving them credibility beyond just the speaking realm. MPS’s work started with the publishing of the speaker’s first book and in most cases led to the creation of audio CDs and videos (DVD, HD-DVD, now BlueRay too) – giving the speaker materials that they could sell to their audiences. By having these materials available, also for sale on their own websites, they served as marketing pieces to help spread the word of the speaker’s message.

If you are a speaker, coach or similar – contact us to learn how we can help you “package” your message and help you increase your business and profits.

The business of public speakingRead this insightful article “The Business of Public Speaking.”

Marketing Systems

Motivated Publishing Studios are experts in the marketing arena.  If your business is looking to develop a marketing plan or implement a new marketing strategy, such as a Direct Sales or MLM model, we have the experience and first-hand expertise to help you.

With our extensive 25+ years in the sales and marketing arena, MPS has the resources to help organizations develop and implement a solid marketing plan. Regardless of your business’s market, our knowledge of technology and tactics has been proven across a wide range of industries.

sales and marketing 3Read the article on Marketing Your Business—Planning is Critical (the 2 keys every business owner needs to know)

We provide the capabilities to help a start-up company implement these strategies or if you are an established organization and are looking for a tune-up or intellectual capital to enhance your business model – then contact us today.

We have specific expertise in the areas of:

  • marketing systems
  • sales and marketing planning
  • paths to market, conventional vs. Direct sales plan
  • compliance
  • compensation plans
  • growth contingencies
  • distribution/distributor business plans
  • incentive plans
  • marketing collateral and publications
  • policy and procedure development
  • mlm and direct sales structure design and comparatives
  • branding