Top 10 Reasons To Use PDF Instead of Word, Excel or PowerPoint

I love to use Google Apps – Google’s equivalents to Word, Excel, Powerpoint, etc.  All of these tools can directly create PDFs all while in the cloud (Google Apps being cloud apps).  PDFs are my favourite method of sharing documents and information, all while preserving the physical layout of the original design (this is particularly useful in the publishing & IP design world).

Now that Adobe have moved to the cloud as well, with its new Adobe Creative Cloud, I receive regular information direct from Adobe.  I ran across this recent article on PDFs and thought I’d share it…

PDF iconThe Top 10 Reasons to Use PDF

Working with PDF formats allows professionals to edit, share, collaborate and ensure the security of the content within digital documents. Now, the PDF can do that much more. Here is the top 10 hit list of why it is the best format.

1)    PDFs are Universal.  Editing documents in Word can be easy and useful, but if you save a Word document on a Mac, it may not visually transfer properly to a PC; whereas PDFs are viewable on any device.

2)    Trusted Security. Even legal professionals trust PDFs as their preferred file format. According to, for an electronic document to be admissible in a court of law, it must be created in a file format that cannot be altered without leaving an electronic footprint. PDFs satisfy that need.

3)    Quick and Easy to Create. Whether working with Word, Excel or PowerPoint, documents are easily converted into PDF, and with Adobe Acrobat XI you can easily convert them back if need be.

4)    Decreases File Size. Professionals can convert any file into a PDF without sacrificing quality. You can even merge multiple documents, such as spreadsheets, photos, and presentations, into a single PDF file.

5)    Reading is Free. Most PDF Readers, including Adobe Reader, are free to the public.  This ensures that anyone you send the file to will be able to see the full version of your document.

6)    Interactive Documents. To create a fully interactive experience, the latest version of Adobe Acrobat allows you to add hyperlinks, rich media, music, movies, and many other advanced features to your PDF.

7)    Mobile Access. Adobe Reader is available on any device, so people can read your PDF files anywhere they want, while still accessing a lot of the same functionality they would get on a desktop. 

8)    Completely Searchable. Users can easily find what they are looking for through a quick search. PDF documents can even be organized with a table of contents that link all sections to the appropriate pages in the file.

9)    Password Protection. Many industries deal in sensitive material or intellectual copyrights that need an even higher level of security.  The password protection option allows both recipients and those receiving the file to know that their information is secure.

10) Document Analytics. Recipients can also view who has access to the information. If the password is breached, the appropriate actions can easily be taken.

Bonus) Collaborating with Teams.  Colleagues can markup and comment on documents, leaving you in control of editing the original, even if they only have Adobe Reader.

[Source: Adobe]


Understanding Book Layouts and Page Margins

Understanding Book Layouts and Page Margins

book layout


First Time Authors

New authors are our specialty! We thrive in helping first-time authors (and first-time self-published authors) achieve success by helping them:

  1. Understand their publishing options.
  2. Protecting their intellectual property.
  3. Providing a complete custom solution (not a cookie-cutter template) for their message.
  4. Embracing their project with professional resources for all aspects of their project.
  5. Committing to a budget that works within the author’s expectations (no hidden costs).

Our capabilities allow an author who still has the idea/concept in their head – all the way to one who already has a fully developed manuscript – to get published. Similarly we have the ability to adapt to the end-needs of the author by providing options for very low print-runs all the way to large quantities. We have provided softcover and hardcover books, with the ability to keep things very simple, or spice them up with the latest printing/marketing techniques.

All MPS projects start with an Author’s Agreement, to protect the author and demonstrate commitment by MPS for the execution of the book project. The author always retains 100% ownership and control of their book.

Our approach to book projects is to provide one fee for developing the complete book and then provide printing services at cost (MPS does not add a mark-up on printing). This approach means that there are no additional costs for mark-ups or changes – we work until the author is satisfied.

We handle the entire project and provide you a detailed project schedule so you know the flow of how your book will be brought to fruition. This includes all design aspects, interior, cover, ISBN registration and more.

Your book will look like no other, customized to your expectations, so that your message gets delivered with motivation. Like most authors today, you may also want to include an e-Book version of your title – MPS can provide you all/any of the modern e-Book formats in use today.  From there, you may consider having a website to promote your book and use social media for marketing – perhaps even have you book and e-Book on popular book distribution websites.

From idea to printing – Motivated Publishing Studios will help you to become published.

Write a BookIf you find your self needing help to get your book in motion, read this insightful article called Are You Planning to Write a Book? Three steps to get your dream in motion!

“Packaging” Public Speakers

Motivational Speakers, Life Skills Coaches, Professional Seminar Speakers, and all entrepreneurs who delivery their message live – can enhance their business, professional image and credibility by being properly “packaged.”

What is “packaging?” It is taking the intellectual property (IP) of an individual and presenting it in an engaging, memorable, repeatable and exciting physical package – creating a brand and consistent message to the public world. This not only covers the actual content, or IP, it is also includes various mediums of delivery (print, web, social media, audio, video).

Motivated Publishing Studios originally started it’s business by helping public speakers publish their first book, by taking their speaking content and creating a valuable manuscript for a book. The essentially becomes the speaker’s calling card – giving them credibility beyond just the speaking realm. MPS’s work started with the publishing of the speaker’s first book and in most cases led to the creation of audio CDs and videos (DVD, HD-DVD, now BlueRay too) – giving the speaker materials that they could sell to their audiences. By having these materials available, also for sale on their own websites, they served as marketing pieces to help spread the word of the speaker’s message.

If you are a speaker, coach or similar – contact us to learn how we can help you “package” your message and help you increase your business and profits.

The business of public speakingRead this insightful article “The Business of Public Speaking.”